Logo Design

The below is an extract discussing how to sell logo design, from my book, Make a Living Designing Logos, available through Amazon Globally in Hardback, Paperback, and an audiobook too. When I started Logo Geek, I was fitting everything around a full-time job with a fairly long commute. The only time I could work on […]

This is a guest post from Ruud van Bergen, a professional logo designer of simplistic and distinctive logos. It takes considerable work to create a Stylescapes. There are so many things to consider, from colours and textures to patterns, photography and shapes. But don’t worry! I have 11 tips that will help you design the […]

The following is a guest post from Michael at Logo Package Express. Your new logo is going to be the face of your client’s organisation. It needs to be easy, breezy, beautiful. What can you do to make sure that your logo file is immaculate and immune to inconsistent appearances across the web and print? […]

When designing a logo, how can you be sure that the identity that you’re working on will be a success in the real world? To give you the best opportunity to succeed, in this weeks blog and supporting podcast, Ian Paget breaks down the 8 characteristics of a successful logo. The Logo Geek Podcast is […]

The below article has been taken from the Logo Designers Boxset, which is totally free to download here. Coming up with the perfect logo design idea can be a challenging process. Whilst there’s no set in stone formula, to help you with idea generation I have put together a few thoughts and approaches that work […]

You’ve designed a logo and your clients agreed to the design. Excellent! Now we save and send the vector logo file and we’re done? Not quite… If you want to do a professional job, there’s a little more work you need to do…     The logo design will be used in different situations. Be […]

If you want to learn logo design there are heaps of premium books and training resources out there that you can invest in, but if you want to learn on a budget thankfully there’s plenty of free resources out there too, but it can be quite overwhelming to know where to start and what to […]

This is a guest blog from Del Mauricio, a multi-media designer and founder of Aesthetic Philosophies – a graphic design consultancy and blog.   For decades, logo designers have relied on a set of design principles and intuition to create successful logos. Most designers through years of experience and practice know what works. Yet, they may […]

Logo designs are everywhere. I look around me now, and I can easily count up at least 10 different logos without much effort… they are scattered around us everywhere we go, are embedded in our culture and way of life. They influence our decisions, communicate and represent a company’s values, and are often full of […]

Want to design logos? If so, there’s a number of tools you’ll need before you can get started. Thankfully, almost every home has the tools already available, meaning you’ll be able to start designing logos right away without needing to spend a penny. Here’s a run down of the tools I use as a logo designer: Pencils & Paper […]

Building a reputation as a logo designer is something I’ve actively worked hard on, so in this post, and supporting podcast, I’m going to share the approaches that I’ve taken so far to position myself as an expert on the topic of logo design. Aside from doing good work, offering an excellent level of customer […]

One way to effectively present a logo design to a client is through logo mockups. A mockup is a template that you can use to showcase a logo design to your client more creatively or realistically. You can use a mockup to illustrate to the client how your logo design would look like in the […]

The following is a guest post from Stephen at Clear Design. There are many different fields and specialities that graphic designers can work in. One of these is logo design. In the past, finalised logo designs were created using physical tools like drawing tables, Exacto knives, tweezers, and other items. Thankfully, graphic designers today have […]

As a designer, at some point you’ll need to ask for feedback on your logo designs. As a client you might also want to collect feedback on designs that have been created for you in order to make the best decision. Designers will be presenting work to clients, or sharing ideas with fellow designers individually, […]

A well-crafted logo design is vital for every successful business as it’s often the first thing audiences see when they come across the company for the first time. This means that as an in-demand logo designer you’ll be busy on multiple projects, each with competing demands and fast-approaching deadlines. To help you speed up your […]

The following is a guest blog post contributed by Preston Lee from Millo. — Being a logo designer is incredibly fulfilling. But it’s also intensely demanding. Every month, you’ve got to secure new projects, work on those projects, deliver final work to the client, maybe even deal with revisions or criticism. And almost nothing feels […]

Are you a talented logo designer who’s confident about what you create, but you’re failing to attract new clients? Do you ever start to doubt your skills and wonder “maybe I’m just not good enough”?… Chances are, you don’t lack the talent or skills, but that your work is simply not being found by your […]

The following is a guest blog post by Alice Jackson from Designhill. The importance of a logo cannot be understated. It is the graphical representation of a company’s identity and this small symbol is so powerful that it can make or mar your company’s reputation. No matter how amazing your services are, how unique your products […]

As part of my plan for 2017 to roll out more frequent content, I’m also pulling in guest posts from the Logo Geek community to share graphic design insights and wisdom that I can learn from too. This is a superb guest blog post from Evan Brown, who is a Marketing Manager and Blogger over […]

We are in a new space age. Entrepreneurs, government spinoffs, advocacy groups, scientists, engineers and companies are competing and collaborating with each other to get humans into space on a scale and for reasons vastly different from that of the 1960s, when America and Russia were pretty much the only players, each alternately one-upping each […]